Vertical Streaming
Turn Every Watch Session Into a New Revenue Stream
Reward achievement while unlocking new revenue.
net profit per session
revenue share
fill rate

The opportunity
Every high-intent moment should create more value
Falcon helps vertical drama platforms increase viewer value by adding relevant partner perks to reward claims, subscriptions, and coin purchases.
Premium Brand Marketplace
Extensive Brand Network. Always updated.
Our offer marketplace is constantly evolving with new brands, fresh promotions, and limited-time deals. Users see offers tailored to their interests, creating a more engaging experience and stronger conversion rates.

REWARD ECONOMY
Turn Virtual Currency Into Real Rewards
Give users access to exclusive offers, discounts, and perks they can unlock with the points, coins, or credits they’ve earned. Increase engagement while creating meaningful value beyond cash payouts.
INTERACTIVE REWARDS
Make Every Reward Feel Earned
Transform reward redemption into a memorable experience with interactive reward mechanics that increase engagement and excitement.

Scratch Cards
Reveal rewards through an interactive scratch-to-win experience.

Prize Wheels
Add excitement with spin-to-win mechanics and surprise rewards.

Mystery Rewards
Unlock surprise offers that create anticipation and delight.

Increase Premium Membership Adoption
Enhance your subscription offering with exclusive rewards from leading brands, helping increase conversions while improving member retention.
REVENUE CALCULATOR
Your estimated opportunity with Falcon
*All projections are estimates. Real outcomes depend on your specific strategy and business goals.
What partners say
Merchants who've run it.
About Falcon Labs
Founded by the team behind ironSource, the mobile advertising platform that went public at an $11B valuation. AppLovin, one of the most sophisticated ad tech operators in the world, is an investor. We have built performance advertising platforms at scale, and we are applying that same expertise to the post-checkout moment.
ironSource alumni
$11B IPO
AppLovin investor
IAB Commerce Media Member










